Briefs
1. A promotion package
for the release of an album, to include a music promo video, together
with two of the following three options:
- a website homepage for the band;
- a cover for its release as part of the digipak (CD/DVD package);
- a magazine advertisement for the digipak (CD/DVD package).
2. A promotion package for a new film, to include a teaser trailer, together with two of the following three options:
- a website homepage for the film;
- a film magazine front cover, featuring the film;
- a poster for the film.
3. The first level of a new computer game, together with two of the following three options:
- the cover for the game's package;
- a magazine advertisement for the game;
- a radio advertisement for the game.
NOTE:
All material for all tasks are to be produced by you yourself with the
exception of acknowledged non-original sound or image material used in a
limited way in video / radio work.
Formats
- Video work must be in DVD format; audio work must be in CD format. No
print item should be larger than A3 size. Games should be either in
Flash format or playable on an exiting console.
REMEMBER:
- Maintain a consistent house style throughout all 3 platforms i.e. same colour schemes, page layouts, mode of address etc.
- Maintain a tangible link between all 3 media products e.g. use still frames from a video sequence within a poster or DVD cover and or embed clips of video within a webpage.
- Create a logo that will brand the product across all 3 platforms.
- Incorporate the expectations of your audience into your product.
